YES! WE'RE OPEN
YES! WE'RE OPEN
This year Lavazza with "Yes! We're Open" is launching
a universal message of inclusion and equality.
Coffee brings people together and café
is the most democratic place in the World.
No matter who you are, you're always welcome.
That's why we turned a simple message that everyone knows,
into a big promise.
Into a real declaration of freedom.
Lavazza Calendar 2023 | Manifesto
Photo by Alex Prager
Photo by Alex Prager
Photo by Alex Prager
Photo by Alex Prager
Photo by Alex Prager
Photo by Alex Prager
Photo by Alex Prager
Photo by Alex Prager
Photo by Alex Prager
Photo by Alex Prager
Photo by Alex Prager
Photo by Alex Prager
Photo by Alex Prager
Yes! We’re Open - Lavazza Calendar 2023
Credits
Working for Armando Testa on the conception, development
and realization were:
Michele Mariani, Executive Creative Director
Federico Bonenti and Andrea Lantelme, Creative Directors, copy and art
Michela Repellino, Graphic Designer
Antonella Raso, Junior Copy
Ottavia Giola, Junior Art
For the digital and site implementation part:
Gabriella De Stefano and Paolo Fenoglio Creative Directors
Marco Savojardo Chief Technology Officer
Maria Matarrese UX designer
Silvia Maistrello UI Designer
Antonio Pezzella Creative Developer
Luca Perli Motion Designer
Team Account and Project Management: Gina Graci, Francesca Romaldo, Federica Cartocci.
Social Campaign - find more at Peuterey Instagram
Where?
Amsterdam, Netherlands
Milan, Italy
Wien, Germany
Credits
Peuterey S.r.l.
Brand team: Giovanni Lusini, Cristina Castelli
Armando Testa S.p.A.
Direzione Creativa Esecutiva: Michele Mariani
Creative Team: Maria Meioli, Ottavia Giola, Antonella Raso
Account Team: Stefano Salvatore, Martina Conterio
Social media Team: Fabio Cuscunà, Sara Zavattaro
Photographer: Andy Massaccesi
Directors: Luca Grafner, Oscar Grafner
Calligrafo: Mattia Riami
Production: Little Bull Studios
Animation Studio: Studio Magoga